![]() ![]() By the same token, you should actively use Product Hunt ahead of your product launch to better understand how to leverage its unique features for a more successful launch. ![]() You wouldn’t hire a social media manager who had never used Twitter, LinkedIn, and Facebook. Following a few simple steps can increase your chances of rising to the top of the Product Hunt charts and starting your product launch off with a bang. The good news is that there is a method to the vote-driven madness that is Product Hunt. The #1 Product of the Day is achieved through upvotes from the Product Hunt community, so anyone hoping to take the top prize will have to appeal to the masses. However, creating a killer product and an exciting product page aren’t enough by themselves to take your product to the top. The potential benefits of scoring big on Product Hunt are worth the effort of adding it to your product’s general launch strategy. The problem? There are tens of thousands of companies posting millions of products on the site, so making it to the top of the Product of the Day list can be the difference between Slack-level buzz and no buzz at all. Products like Slack and Trello made a splash on the premier website for product promotion and discovery and rode the momentum from startup to standard, creating new customers and raising boatloads of cash along the way. There's a built-in base of consumers eagerly awaiting the Next Big Thing on Product Hunt. ![]()
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